Friday, July 15, 2011

Hosting an Open House this weekend?

MSN Real Estate published a good article on some helpful hints when hosting an Open House:

Link: 8 tips for a successful open house | MSN Real Estate

1)  Take advantage of technology - Since most buyers start their search online, you want to make sure the home you're listing is ALL OVER the web.  Hopefully by now you're on Facebook, Twitter, and using all of the other social media devices to advertise your business.  If not...I can help get that set-up for you!
2)  Save paper, save money - With a little notice, I'm always happy to provide you with Financing Options Flyers for your Open House.  Most of your content on the Open House can be online to save paper and money, but having something with your information and a quick contact for a pre-approval that a potential buyer can take with them is key as well.
3)  Use low-tech too - Good old fashioned sign riders, advertising the Open House, should always be out.  I can also add to your For Sale sign the option for potential buyers to receive texted information about the house...a great way for you to follow up on the leads!
4)  Enlist the neighbors - Don't forget that neighbors checking out the house should be considered 'good traffic'.  Other potential buyers may get a higher sense of demand for the house, which may create some urgency.
5)  Create a neutral environment - Hopefully all the toilet lids are closed at your Open House...
6)  Leave - and take your pets with you
7)  Be security-conscious - It's a good idea to have more than one person with you at the Open House, not only for your safety, but to also help 'chaperone' potential buyers throughout the home to protect your clients' property.
8)  Choose an 'off' hour - Reading this in the article was a surprise to me, but it makes a lot of sense.  By doing your Open House a little later than most, you should see more traffic and they may be in less of hurry to see the next home. 

Please remember, I'm here to help YOUR business succeed!
 I am always willing and able to help advertise and sometimes sit with you at an Open House.  
Just give me a call, and good luck at your next Open House!

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